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Simple & Predictable
Pricing

Our pricing scales with your app usage instead of events or user seats. Say
goodbye to unpredictable costs with the freedom to add breadcrumbs, logs,
and performance traces so you can deliver an amazing user experience
without having to decide what information you can live without.

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Free Team version
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Unlimited users for paid plans
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Scales with app usage
All plans include:
  • Pricing based on user session volume
  • Best-in-class instrumentation
  • User session play-by-plays for every user session
  • Access to resolution capabilities for crashes, exceptions, errors, ANRs, and more
  • App performance optimization tools for failing or slow running network requests and app code
Plan features

Plan features

Free

Pro

Enterprise

Best for

Small apps, dev or staging environments and testing

Best-in-class performance insights for production apps

Automate workflow and empower multi-team app development to excel at delivering amazing experiences

Pricing

Free up to 1 million sessions/year

Pay as you go Annual
  • First 5 million sessions:
$80/100k sessions + $30 for background sessions
  • Next 20 million sessions:
$70/100k sessions + $30 for background sessions
  • Next 25 million sessions:
$50/100k sessions + $30 for background sessions
  • More than 50 million sessions/yr:contact us

Discounts based on
annual session volume

Contact us for pricing

Engineering seats

Up to 5

Up to 10

Unlimited

Sessions and events data retention

3 days

14 days

30 days

Traces

Limited

Logs

Up to 50 GB/year

Error logs: free
Info, warning, and system logs: $0.50/GB

Error logs: free
Info, warning, and system logs: $1.00/GB

Logs retention

14 days

14 days

30 days

API access and data export

Custom metrics

Code owners, tagging,
 workflow features

Support

Community

Silver-tier

Gold-tier

CSM

Included with most annual contracts

Focused

Free
Pro
Enterprise
Best for
Small apps, dev or staging environments and testing
Pricing
Free up to 1 million sessions/year
Engineering seats
Up to 5
Sessions and events data retention
3 days
Traces
Limited
Logs
Up to 50 GB/year
Logs retention
14 days
API access and data export
Custom metrics
Code owners, tagging,
 workflow features
Support
Community
CSM
Best for
Best-in-class performance insights for production apps
Pricing
Pay as you go Annual
  • First 5 million sessions:
$80/100k sessions + $30 for background sessions
  • Next 20 million sessions:
$70/100k sessions + $30 for background sessions
  • Next 25 million sessions:
$50/100k sessions + $30 for background sessions
  • More than 50 million sessions/yr:contact us

Discounts based on
annual session volume

Engineering seats
Up to 10
Sessions and events data retention
14 days
Traces
Logs

Error logs: free
Info, warning, and system logs: $0.50/GB

Logs retention
14 days
API access and data export
Custom metrics
Code owners, tagging,
 workflow features
Support
Silver-tier
CSM
Included with most annual contracts
Best for
Automate workflow and empower multi-team app development to excel at delivering amazing experiences
Pricing

Contact us for pricing

Engineering seats
Unlimited
Sessions and events data retention
30 days
Traces
Logs

Error logs: free
Info, warning, and system logs: $1.00/GB

Logs retention
30 days
API access and data export
Custom metrics
Code owners, tagging,
 workflow features
Support
Gold-tier
CSM
Focused
Compare all features across plans
Category
Core Capabilities
Performance
Troubleshooting
Data & Retention
APIs & 
Data Forwarding
Add-Ons
All Features

Features

Features

Free

Pro

Enterprise

iOS, Android, React Native, Unity, and Flutter SDKs

Signals and workflow

Alerts

Up to 10 alert policies

Custom dashboards

Up to 3 custom dashboards

View capture, custom breadcrumb capture

Logs capture

Up to 50GB logs ingested/year

Error logs: free
Info, warning, and system logs: $0.50/GB

Error logs: free
Info, warning, and system logs: $1.00/GB

Logs retention

14 days

14 days

30 days

User session play-by-play

iOS extensions

Telemetry tagging for teams and SDKs

Limited

Explore Embrace Pro

Try Embrace for free for 30 days or your first 1 million
sessions

Optimize app performance

Never solve the same crash again

Discover issues and opportunities to proactively build amazing experiences

FAQs

Answers to common questions we get about our pricing

A captured user session is when an app is used in a particular state and data is captured. An example is when an app is opened (foregrounded) and data is captured, and another session is captured when the app is backgrounded and activity continues.

Embrace offers a Pro trial for 30 days from when you start using the product. We’ll provide options for staying on Pro after the 30 days, or you can use the Teams option for free, forever, up to 1 million sessions per year.

We’ll ingest up to 1 million sessions per year, and offer 5 free users. You won’t be able to add additional users, or ingest additional data if either of those caps are reached unless you upgrade to a paid plan.

Enterprise plans include several additional features, extended data retention, custom metrics packaged with your plan, and premium support, among other things. If you have multiple engineering teams, want to integrate your data with multiple additional vendors, or want to retain and query your data for extended periods, Enterprise is for you. Contact Us for more details.

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Embrace is how you make mobile mission-critical.

Understand what people need to fall in love with the things you build.
Go bigger, move faster, and don’t break things. With Embrace.