Mobile experts Embrace expand Real User Monitoring (RUM) solution to web, bringing expertise in OpenTelemetry and performance insights across all screens.
Embrace is extending our user-focused observability platform to support websites and web apps. With our new Web RUM launch, we're giving frontend teams full visibility into how their end users experience their products – regardless of the screen they're using.
In this OpenTelemetry expert panel, we discuss the signals, tools, and approaches to catch some sweet observability waves with OTel. And which parts of OTel still leave us a bit sunburned.
Embrace builds metrics out of the individual technical operations that make up user activity, so you can solve real issues that impact the people in front of the screens.
Resolving complex web application issues requires context. What were your end users trying to do before an error occurred? How were networking conditions at the time affecting their experience? How much longer than normal did certain interactions take, and were they attempted repeatedly? These are the types of insights that Embrace Web RUM's timeline feature provides, via a full trail of technical and behavioral events across the entire web session.
Capturing and resolving JavaScript exceptions is a core element of any web RUM tool. With Embrace, engineers can tackle even the trickiest exceptions using advanced analytical tools.
Monitoring Core Web Vitals is critical to maintain performant websites. Not only do these scores indicate baselines of user satisfaction, but they influence Google's rankings of websites. Sub-par CWVs can actually impact commercial elements of website success, like conversions, abandons, and return visits. That's why we designed Embrace's new Web RUM product with tools for deep analysis and highly granular around Core Web Vitals.
Instrument a React Native app to send data to any OpenTelemetry backend over OTLP-HTTP, including automatic instrumentation, custom tracing and tracking navigation flows.
Embrace now supports automatically instrumenting and measuring application startup for Android and iOS. With this feature, you can get granular insight into all of the individual processes that occur as part of the application launch – whether that's from a cold or warm start – so you can troubleshoot issues with latency, rendering, or interactivity with precision.
