Unity
You shouldn’t expect users to deliver detailed bug reports
Even in the best-case scenario, reliance on user-submitted bug reports can be detrimental to gaming companies. But why, and what's a better option?
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Apple
How Apple embraced mobile in retail
By positioning themselves for a changing demographic and the arrival of mobile, Apple successfully strengthened their retail presence.
App Performance
Maximize mobile game retention by solving technical churn
Technical churn is a universal problem for mobile gaming companies. What is it and how can it be solved?
sampling
Why sampling doesn’t work
The act of being choosy with the information you collect is not the correct best practice. Here's why.
Unity
The mechanic for your game engine
You won't get the most out of the Unity engine if you aren't using the correct mechanic: a monitoring solution that collects all the information to give you full visibility into your mobile app.
Apple
Embrace’s response to Apple’s new App Store small business program
Apple's new App Store Small Business Program is a positive step towards supporting small developers, offering reduced commission rates and fostering a more inclusive app ecosystem, aligning with Embrace's commitment to empowering developers and promoting innovation within the mobile app industry.