

Sal Trifilio is Embrace’s senior content marketing manager, joining the organization in August 2023. Before moving into marketing, where he’s accumulated a decade’s worth of experience running and managing content strategies for a range of tech startups, Sal covered local news in New Jersey and then Connecticut. Prior to Embrace, Sal has worked with companies in fintech, cybersecurity, healthcare, and recruitment tech.
Posts by this Author ( 26 )


iOS
12 April 2024 • 6 min read
Best practices for handling memory leaks in iOS shopping apps
Learn about the technical causes of memory leaks as well as best practices for preventing them and steps you can take today.

Roundups
2 April 2024 • 2 min read
Embrace news roundup: Mobile observability, RUM, and your business KPIs
Embrace's CEO and CTO weigh in on how mobile orgs are leveraging observability and mobile RUM solutions.
gaming
19 March 2024 • 2 min read
Unity developers are prioritizing efficiency, but frustrated by red tape
We asked over 200 mobile engineers, managers, and senior leaders about their day-to-day work and identified some emerging trends among Unity development orgs.
App Performance
6 March 2024 • 4 min read
Sampled vs unsampled data in mobile app performance monitoring
Unsampled data provides the most accurate picture of mobile app performance, enabling capabilities that aren't possible with sampled data.
Android
22 February 2024 • 8 min read
Q&A: What’s on mobile app builders’ minds in 2024?
We spoke with two of our iOS and Android engineers to get their perspectives on The 2024 Mobile App Builders Report.