A new strategic partnership with Honeycomb brings Embrace's web and mobile RUM together with industry-leading services observability, so engineering teams can finally follow a problem from the backend straight to the users feeling it.
The larger AI landscape moves ever faster, and the same is true for innovation at Embrace. We launched the Embrace MCP Server in beta just over a month ago, and the feedback from customers has been incredible. We love hearing about all the different ways you’re incorporating Embrace data into your AI workflows, so keep that feedback coming!
In this impact brief, EMA explores how Embrace and SpeedCurve’s combined strengths create a comprehensive experience layer across mobile, web, and backend systems. The briefing outlines the strategic impact on modern observability, performance engineering, and AI-driven reliability.
Embrace now supports custom aggregates using child spans, not just root spans. This includes creating custom metrics, custom dashboards, and alerts based on nested child spans, giving engineers the capability to do ultra-granular analysis and examine small (yet critical) operations in detail.
Observability and performance experts combine to deliver a unified view of end-user experience with deeper web and mobile RUM insights and synthetic monitoring, fully integrated into the observability ecosystem.